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A New Holy Trinity of Sony Imaging & Audio Products Unleashed with the A6700 Camera, 70-200mm F4 Macro G OSS II Lens & New Microphone

- 8 months ago

Sony has released the Sony A6700 camera, accompanied by the FE 70-200mm F4 Macro G OSS II lens and the ECM-M1 microphone. Possibly the most impressive trio of products launched this week, the new products are packed with innovative features and great performance. Read on for more.

Sony A6700 Camera
The new Sony A6700 camera!

The Sony A6700 Camera: The Sony A6700 combines state-of-the-art technology with a 24.2-megapixel APS-C sensor, BIONZ X image processor, and an ‘advanced’ autofocus system. The A6700 promises to deliver great image quality, sharpness, and stunning colour. Its ISO range of 100-51200 allows users to capture exceptional low-light shots with minimal noise. Moreover, the camera boasts 4K video recording capabilities, ensuring videos are as captivating as your stills.

Sony A6700 Key Features

  1. Fast Autofocus: The A6700 utilises Sony’s renowned 4D Focus system, with 425 phase-detection autofocus points that cover approximately 84% of the image area. This means users can easily track moving subjects.
  2. Real-time Eye AF: Sony’s already impressive Eye AF technology has been improved in the A6700, offering real-time tracking for both humans and animals. This feature guarantees razor-sharp focus on the subject’s eyes.
  3. Burst Shooting: With a burst shooting speed of up to 11 frames per second, the A6700 promises to capture fast-paced action with precision and accuracy. Great companion for sports, wildlife, and event photography.
Sony A6700 elevated
Sony A6700.

FE 70-200mm F4 Macro G OSS II Lens: Landing with the A6700, the FE 70-200mm F4 Macro G OSS II lens offers a versatile zoom range, from medium telephoto to true macro, enabling users to capture portraits, landscapes, and intricate detail in equal measure.

Sony 70-200mm F4 Macro G OSS II Lens
Sony 70-200mm F4 Macro G OSS II Lens has landed.

Sony FE 70-200mm F4 Macro G OSS II Lens Key Features

  1. Advanced Image Stabilisation: Furnished with Optical SteadyShot stabilisation, this lens compensates for camera shake, ensuring sharper images even at longer focal lengths. It’s ideal for handheld shooting, especially in challenging lighting conditions.
  2. Macro Capability: The new lens features a minimum focusing distance of 0.96m [3.15ft] and a maximum magnification of 0.25x, allowing users to capture small subjects with incredible detail.
Sony 70-200mm F4 Macro G OSS II Lens
Sony 70-200mm F4 Macro G OSS II Lens with Lina Jakobi.

ECM-M1 Microphone: The ECM-M1 microphone is a compact, high-quality microphone that promises to deliver pristine audio capture, enhancing the overall production value of your videos and vlogs.

Sony ECM-M1 Microphone on camera
The Sony ECM-M1 Microphone on camera.

Sony ECM-M1 Microphone Key Features

  1. Sound Quality: The Sony ECM-M1 microphone employs a high-quality electret condenser design to capture clear, professional-grade audio. Say goodbye to unwanted background noise and enjoy crystal-clear sound reproduction.
  2. Versatile Mounting Options: Whether you’re using the microphone on your camera, smartphone, or any other compatible device, the ECM-M1 provides flexibility and ease of use with its multiple mounting options.
Sony ECM-M1 Microphone
The Sony ECM-M1 Microphone.

Value for Money: While the Sony A6700, FE 70-200mm F4 Macro G OSS II lens, and ECM-M1 microphone represent premium offerings, they suggest great value for money. The advanced features, top-notch image quality, and reliable performance justify the investment for both professionals and enthusiasts seeking uncompromising results.

Conclusion: The Sony A6700 camera, FE 70-200mm F4 Macro G OSS II lens, and ECM-M1 microphone seeem to offer a winning combination that should unleash user’s creativity and. From sharp visuals to crisp audio, this trio sets the benchmark for excellence.

Pricing and Availability

These new products from Sony will be available from September 2023 at a variety of Sony’ authourised dealers for an estimated RRP of: 

  • Sony A6700: £1,450
  • Sony FE 70-200mm F4 Macro G OSS II Lens: £1,750  
  • Sony ECM-M1 Microphone: £349

About the author

Read A New Holy Trinity of Sony Imaging & Audio Products Unleashed with the A6700 Camera, 70-200mm F4 Macro G OSS II Lens & New Microphone

Simon Skinner

Co-founder // Editor

Having spent many years working in various pockets of the music industry, and always with a camera in hand, Simon has worked with organisations such as Warner/Chappell, Food Records and ultimately, co-founding the innovative independent record label, Izumi Records before moving fully into the world of publishing in 2007. Amongst numerous other projects in the last decade, he has been responsible for a number of specialist photo trade magazines and journals for the filmmaking and photography communities, along with a coffee table book entitled, "Great Britons of Photography' which he produced with Peter Dench and Leica. Now heading up PhotoBite, Simon and the team have set themselves a task of delivering informative and inspirational content for photographers of all levels, from the beginner, shooting with smartphones, to the seasoned photographer and filmmaker.