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Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

Simon Skinner - 1 year ago

Be excited! Lomography has announced the launch of a brand new Kickstarter campaign for an all-new Diana Instant Square camera

Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

The Diana first appeared in the 1960s and much later, in 2007, Lomography brought the Diana F+ to the market. This marked a reinvention of the classic plastic lens, medium format camera, which featured loads of extra features such as interchangeable lenses and a natty flash attachment, too.

Now, the Diana camera is seen as a real classic, analogue camera packed with a lo-fi charm that appeals to film enthusiasts everywhere.

The Diana Instant Square isn’t about following the rules. It’s about challenging expectation, embracing imperfection and braving your boldest experiments.

Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera
Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

Now, Lomography has pledged its ongoing development of square format, instant cameras, the introduction of a new Kickstarter campaign for the Diana Instant Square camera. Once in production, this new camera will have all of the original, creative features of the Diana F+ but applying the sheer brilliance of Fuji Instax Square film.

Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

With this new addition, users will be able to adjust aperture settings and fiddle with multiple exposures, and the camera has a hot-shoe mount to attach a range of flashes.

All existing Lomography Diana F+ lenses will fit onto the Diana Instant Square, including the Fisheye, Wide, Super-Wide, Close-Up and Soft Telephoto.

Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

Back the Kickstarter campaign HERE and reap the benefit of some great discounts and special editions

About the author

Read Lomography Launches Kickstarter Campaign for new Diana Instant Square Camera

Simon Skinner

Co-founder // Editor

Having spent many years working in various pockets of the music industry, and always with a camera in hand, Simon has worked with organisations such as Warner/Chappell, Food Records and ultimately, co-founding the innovative independent record label, Izumi Records before moving fully into the world of publishing in 2007. Amongst numerous other projects in the last decade, he has been responsible for a number of specialist photo trade magazines and journals for the filmmaking and photography communities, along with a coffee table book entitled, "Great Britons of Photography' which he produced with Peter Dench and Leica. Now heading up PhotoBite, Simon and the team have set themselves a task of delivering informative and inspirational content for photographers of all levels, from the beginner, shooting with smartphones, to the seasoned photographer and filmmaker.

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